JRNY MAGAZINE ISSue

Design of a 32-page issue of the JRNY magazine.

Flat-lay of pages of JRNY Magazine issue 13.

Goal

Design a new issue of the JRNY travel magazine, dissecting and following the established design system of the magazine while highlighting new previously not featured locations.

Challenge

Balancing my own vision with the magazine's design system; elevating and improving the areas lacking in the magazine; art directing the issue, perfecting the photography and type treatment and building a cohesive issue with all the elements.

Strategy

  • Clean sans serif type, serif highlights
  • Following a strict grid system and breaking the layout for emphasis
  • Documentary-style photos, more photos than text
  • Bold colourful layouts.

Target Audience

  • Travel lovers and adventurers
  • Younger audience, 25-35 y.o.
  • Middle to high income
  • Professions allowing travel and leisure time
  • People wanting to experience the world vicariously

Process

Moodboard

Magazine layout example showing the use of grids with vertical 9-column structure and 5mm gutters, demonstrating text and image alignment with grid lines overlaid on four double-page spread layouts.
Typography guide with various font styles and sizes for a magazine layout, featuring headings, body copy, pull quotes, drop caps, captions, byline, and notes for an article titled 'Dancing Through the Streets: The Carnival of Rijeka.'
Color palette guide showing graphical colors black, white, and yellow with descriptions, alongside image color blocks grouped by Plitvice Lakes, Durmitor Park, and Rijeka Carnival features.
Photo collage showing dark-green mountain landscapes and river scenes on the left, turquoise blue lakes with ducks and waterfalls on the right, with text highlighting image adjustments and color guidelines for Durmitor and Plitvice Lakes features.
Collage of vibrant photos including colorful street flags, a seagull on a pole, a group in red and white costumes, a lit Ferris wheel reflected on water, people in blue parade costumes, a boat docked on water, a city street with buildings, and two mountain landscape photos with cloudy skies and rocky terrain.
Diagram detailing folios layout with left and right pages, running heads, pagination, a section cover image of a lake and trees titled 'A Symphony of Water and Stone,' photo captions describing water scenes, and vertical photo credits.

Spreads

Cover of JRNY travel magazine Issue 13 featuring a person standing in a green mountainous landscape with rocky peaks under a blue sky, titled Durmitor Montenegro.
Left page: waterfall cascading down rocky cliffs surrounded by lush green forest with welcome text overlay. Right page: rugged mountain peaks under a cloudy sky with the text 'Where sky and mountains meet as one' promoting Montenegro tourism.
World map highlighting article locations: Quebec, Canada (32), Rijeka, Croatia (26), Prague, Czechia (50), Plitvice, Croatia (06), Durmitor, Montenegro (14), Krasnoyarsk, Russia (40), with additional sections on news, travel, sleep, photography tips, and inspiration.
Turquoise lake and lush green forest with cascading waterfalls at Croatia’s Plitvice National Park under a blue sky.
Collage of images showing turquoise freshwater lakes with waterfalls surrounded by lush green forests in Croatia's Plitvice Lakes National Park.
Magazine spread featuring photographs of turquoise waters, flowing waterfalls, a duck swimming, dragonflies, and lush green foliage at Plitvice Lakes National Park in Croatia.
Four landscape photos showing a mountain meadow with cabins, a car driving on a dirt road, a person sitting on a cliff overlooking a lake, and a rocky lakeshore with mountains under a cloudy sky.
Magazine spread featuring scenic mountain landscapes with wildflowers, a rustic wooden house with a horse statue, and misty mountain peaks, accompanied by travel text about Montenegro's Durmitor National Park.
Two-page magazine spread titled ‘Rijeka in Full Color’ featuring images of Rijeka’s port city, river views, a man rowing a small boat on the sea, a clock tower with a statue, and an aerial view of the waterfront with buildings along the Rijeka river.
Magazine spread with colorful photos of people in dinosaur and carnival costumes, a seagull on a ship mast, a purple sunset over a waterfront with cranes, and a boat named Rijeka at a dock, alongside articles about Rijeka's carnival traditions and travel tips.

Result

Created a 32-page issue of the JRNY magazine – a Balkans special issue highlighting 3 locations in 3 articles: Plitvice Lakes and Rijeka in Croatia, and Durmitor in Montenegro, among with the cover, the editor's letter, the table of contents and an advertisement.

Magazine flatplan showing front and back covers, editor’s letter, advertisements, map of contents, and feature spreads on Plitvice lakes, Durmitor mountains, and Rijeka carnival.